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Thread: Rather Large Financial Launches

  1. #1

    Default Rather Large Financial Launches

    TheStreet Launches

    -- New Mobile Web Service Optimized for Quick, Easy Navigation of TheStreet Content on a Broad Array of Mobile Devices --

    NEW YORK, Sep 20, 2010 (BUSINESS WIRE) --, Inc. ), a leading digital financial media company, announced today that it has launched a mobile-web version of its flagship website, optimized to deliver increased speed and ease of navigation to its quality content for investment-oriented users via their mobile devices. TheStreet's new mobile website is accessible at

    Daniel Flax, Chief Information Officer of TheStreet, said, "In today's fast-paced world with so many different ways to consume financial information, our readers need to stay connected to TheStreet's quality, action-oriented content while on the go, whether it's for our insightful editorial or to check a stock quote. The new mobile service brings TheStreet content to the palm of their hands with significantly enhanced speed and an intuitive user interface that makes accessing our content much more efficient on a broad spectrum of devices."

    Daryl Otte, CEO of TheStreet, added, "Importantly, while TheStreet's new mobile service represents a new sleek approach which we will be adopting for our web services over time, we view it as a separate distribution channel for our digital content, not just another version of our websites. The mobile-web is a much more personal and engaged experience and our service and the advertising supporting it reflect that qualitative difference. To that end, endemic and non-endemic advertisers such as Continental Airlines /quotes/comstock/13*!cal/quotes/nls/cal (CAL 24.62, -0.04, -0.16%) are already embracing TheStreet's new mobile service to reach their target audiences. We are very pleased to see this early interest in our approach and excited that Continental Airlines is a premier sponsor for the launch."
    Last edited by pcaero; 09-22-2010 at 03:21 AM.

  2. #2
    Senior Member ChinaMobi's Avatar
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    May 2010


    Quote Originally Posted by pcaero View Post
    The mobile-web is a much more personal and engaged experience and our service and the advertising supporting it reflect that qualitative difference.
    Very interesting and encouraging development. It may even become a trend. The fact is, they have a .com but chose to use .mobi for a different purpose. Thanks for posting.

  3. #3
    Mobility Regular pilot's Avatar
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    Jun 2007


    TheStreet is huge in financial circles! Thanks for posting pcaero.

  4. #4
    Founding Member
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    Jun 2007
    Austin Texas


    Very nice find PCaero. Pages load very fast on my Droid even with pictures and charts. The site looks very clean and navigation is easy. Worth bookmarking.
    C.T. Kirkpatrick
    Austin Texas

  5. #5
    Senior Member andymoore's Avatar
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    Aug 2008


    Fast, nice, cool!

  6. #6
    MobiEnthusiast coast's Avatar
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    Jul 2007


    Need a developer? | More good stuff at
    Accepting Quality guest posts via PM only for
    (NO press releases or story ideas, completed, unique articles only

  7. #7
    New Member
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    Sep 2010


    Good approach.

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