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View Full Version : Advertising results for iPad (test run)



thebiffenator
02-09-2008, 02:10 AM
This is just a log from what I wrote down while it was happening for advertising the ipad. Please excuse the grammer/ slang ect...and its not welll written, but i tried to correct as much as I could lol


Anyway Here it is: I started with 140 users for ipad.mobi (http://ipad.mobi)prior to putting in $25 (us) in to advertising for my iPad

(this was targeted at all the countries for advertisment)

"my definition of Burn ='s from start to stop from running the ad" (I kind of felt like a Rocket Scientist doing this lol) But it means I Paused and ran the ad at intervals as you will see the more you read.....
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Test 1

i ran a ".05" ad from admob (target all countries)
I gained 13 new users and spent $9 and made $1.50 in ad revenue from ipad Total Time (7 min)


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Test #2

I ran a .03 ad for 3min..... (had crapyy ads at the time maybe. I deleted alot of ads)

ran it for 2 min....then noticed, not enough impressions where there for money (no ad was up and got no new user in 2 min at 7 20 PM est to all countries.)

No one clicked as of yet......
$.15 was spent for ad money so far from my advertising company.

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Still at 153 users (total) prior to test #2

Test #3

(no ads on ipad.mobi..since I depleted the low ones on the site...you know what thiis means who ever is running admob)

Now I am just looking for users for iPad with $15 left in my admob account to spend for advertising as a test!

.03 ad running now with a "5 minute burn" with no ads on it
Time 7:36 pm est time

Nothing for the first 2 min.... I stoped after 5 min....so far 1 new user for login.

ONLY 1 user for .03 cents at 745 es time
(made .02 for ad revenuepossiblly) (.75 cents spent from my admob advertising account)
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Test #4

.05 Advertisment again for ipad (with out any ads on iPad)
"5 minute burn"
after 2 min 1 new user .20 spent (no ads)

wow 5 new users now after 5 min from start to stop! (still No ads on ipad)
Total of 5 new users and account is at $10.95 with $1.64 in ad revenue since original $25 (but no ads were up there in the last 3 tests that I did)
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Test #5
(now a .02 ad is running on it)

"3 1/2 min burn" for the ad price of $.11-$.21

2 new users so far within 2 min
5 new users after 3 min (this is incredible)
(I gained 5 new users for this ad in about 3 min)

Ad Balence NOw Zero

lol but it goes to show you how many clicks $10 went in. IT took a little below 4 minutes at the price of .11-.20.

Im just kind of mad that I only got 5 new users for that price. But the ad ($.11-$.21) I made another $1.50 from the ads and it was a cheap ad (at $.02 for the ad that was on their)



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As of now for stats

478 unique clicks (for $25)
25 New Users (for my login at ipad seperate to admob)
Ad Rev...$3.04 (but the ads were down on my site for half the time..I could of made a bit more...but wanted to test it with and with out ads to see if the user would sign in)

CTR (click ratio)
$.03 ".76%) With out ads running on ipad (no much rev)
$.05 ".68%" With ads running on ipad (made around $1.40)
$.05 "1.22%" with out ads running on ipad (people loged in still but rate still around the same as other $.05 ad)
$.11-.21 ".65%" with .02 ads runnning ipad (made around $1.50)



Total outcome

165 new users compared to 140 before I advertised

25 new registered users a price of $25 (not bad at all to spread the word)

I will keep everyone posted of the stats tommorrow, hits ect...

Now the beaty of this is that, the traffic should build more like last time I advertised. I put in $60 and got a little over 60 new users for a login site.


It works! But you may have to suck up the ad money for a bit. And very fun to watch.

Biff

miellas
02-09-2008, 02:25 AM
Job well done Biff! Definitely gives the rest of us who are not currently purchasing and ad space the incentive to do so. A+++ repped

HipHop.mobi
02-10-2008, 01:37 PM
repped!!!! 1 dollar a human being

http://www.youtube.com/watch?v=E2FlcRVTuCA

Scandiman
02-10-2008, 02:37 PM
Thanks for the intel Biff, rep+. Always important to track the the results of ad money.

coast
02-10-2008, 05:00 PM
Thanks Biff! Repped. This is great information. One thing you might also check in your stats panel is if anyone marked the site as a favorite. Those people are likely to be repeat visitors.

Javier Marti
02-10-2008, 06:04 PM
Thanks for the info. Data is more valuable than our opinions. Repped