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View Full Version : Re-Branding the .mobi community



Cybersquatter.mobi
01-19-2008, 09:11 PM
Hi ALL and EVERYBODY.

The idea of "re-branding" this .mobi community to promote dotMobi MORE (and, maybe better) has been on my mind lately. Would anybody here at Mobility.mobi, especially the REAL Contributing Members (with a future rename "citizens"), be interested in "talking" about this.

I registered DotMobiCity.com and DotMobiCity.mobi with the original intentions of making it a "retail store" for Everything dotMobi-le, sort of like a Best Buy store and Circuit City store for the mobile and dotMobi industry. But because my goal for 2008 is starting to progressively move towards starting a Mobile Phone Casino, it seems Dot Mobi City might be better off with a different mission and goal.

I am very, very serious about the improvement of dotMobi advertising and marketing, because it will only speed up the "success process" for myself, and for everybody else that is dreaming of a successful dotMobi Venture. Dot Mobi City sounds like a REAL Community, and it might be a great direction to move towards if we want to spread the "word" about dotMobi products/services and all better.

I look forward to a great discussion about a faster future with dotMobi.

Richard B. of dot mobi services LLC

Javier Marti
01-19-2008, 11:53 PM
let me know what you have in mind as you go along. I am quite busy but always open to mutually-convenient cooperation.

Dave
01-20-2008, 12:00 AM
If you're suggesting changing Mobility.mobi to DotMobiCity, no.

We've come too far at this point...and personally, I think the name sounds kind of cheesy. No offense. :embarassed:

Cybersquatter.mobi
01-20-2008, 01:37 AM
I think Dot Mobi City is a GREAT name for branding an online dotMobi community. It sounds very, very "real", like New York City and Atlantic City. Its "realness", and possibilities to become sort of a "brick-n-mortar", to the mainstream, makes it "something" that us dotMobi-neers should really consider for upgrade of marketing and advertising purposes.

And, personally, I don't think its any "cheesier" than representing oneself as a "Cookie Monster". :biggrin:

dot mobi services LLC

coast
01-20-2008, 01:47 AM
Boys, no fighting please. Don't make me use my teacher voice. Shake hands and make up please.

Scandiman
01-20-2008, 02:04 AM
Hi ALL and EVERYBODY.

The idea of "re-branding" this .mobi community to promote dotMobi MORE (and, maybe better) has been on my mind lately. Would anybody here at Mobility.mobi, especially the REAL Contributing Members (with a future rename "citizens"), be interested in "talking" about this.

I registered DotMobiCity.com and DotMobiCity.mobi with the original intentions of making it a "retail store" for Everything dotMobi-le, sort of like a Best Buy store and Circuit City store for the mobile and dotMobi industry. But because my goal for 2008 is starting to progressively move towards starting a Mobile Phone Casino, it seems Dot Mobi City might be better off with a different mission and goal.

I am very, very serious about the improvement of dotMobi advertising and marketing, because it will only speed up the "success process" for myself, and for everybody else that is dreaming of a successful dotMobi Venture. Dot Mobi City sounds like a REAL Community, and it might be a great direction to move towards if we want to spread the "word" about dotMobi products/services and all better.

I look forward to a great discussion about a faster future with dotMobi.

Richard B. of dot mobi services LLC
A few comments:

First is that I don't think this community needs re-branding at all. We've set out specific goals and we're meeting them. We are here to help build .mobi's place in the mobile web, we're doing it, and the URL Mobility.mobi fits IMO.

Second is that dotmobicity would be a 2nd choice to mobicity.mobi which happens to be owned and developed by a fellow member here as a city portal.

Third is that I think your Mobile Phone Casino if built and marketed well could have more impact to further awareness of .mobi. It is no small undertaking but the potential there is huge if you can stay on the right side of the law.

Cybersquatter.mobi
01-20-2008, 02:07 AM
will send PM...

Dave
01-20-2008, 02:16 AM
And, personally, I don't think its any "cheesier" than representing oneself as a "Cookie Monster". :biggrin:

:eek2: :eek2: :eek2:

You did NOT just insult Cookie Monster. :rolleyes2:

A duel at 20 paces at dawn, armed with a marshmallow gun, you ruffian!

Cybersquatter.mobi
01-20-2008, 03:03 AM
Hi and Thanks for ALL replies. And for the record, I respect and understand all positions and opinions.

But the fact that DotMobiWorld.mobi is a "premium" in the Who-Is database, indicates to me, that DotMobiCity.com/DotMobiCity.mobi can be superior branding for an online dotMobi community. AND, it would be a waste to just let those 2 domains just sit around, and do nothing. It also wants to monetize and grab market share...

Scandiman
01-20-2008, 03:11 AM
Hi and Thanks for ALL replies. And for the record, I respect and understand all positions and opinions.

But the fact that DotMobiWorld.mobi is a "premium" in the Who-Is database, indicates to me, that DotMobiCity.com/DotMobiCity.mobi can be superior branding for an online dotMobi community. AND, it would be a waste to just let those 2 domains just sit around, and do nothing. It also wants to monetize and grab market share...
Actually, DotMobiWorld.mobi is a "reserved" name, oddly I might add.

Cybersquatter.mobi
01-20-2008, 03:19 AM
Hi Scandiman.

You are right about DotMobiWorld.mobi, it is a "Reserved" domain, not a "Premium" name... either way, isn't it an "indirect" indicator of Dot Mobi City's strength as a brand for dotMobi?

Nothing was wrong with the orginal AFL renaming itself the NFL...

Cybersquatter.mobi
01-20-2008, 03:23 AM
...oddly I might add.


Why is DotMobiWorld.mobi odd?

And, mobicity.mobi, I don't think it takes a 2nd seat to mobicity.mobi, in terms of branding. We buy and register a "." mobi, not just a mobi...

Andres Kello
01-20-2008, 04:27 AM
Hi dotmobiservices and thank you for your suggestions.

I'm not sure if the debate is about whether Mobility should change its name or not, but if it is, allow me to end the debate here by saying that Mobility is not going to change its name. Why? Because I like it just the way it is. :) It was one of my original Landrush premiums that I felt embodied everything .mobi is about and even included the word "mobi" in it. The Mobility brand has been steadily climbing the industry ladder via the dotMobi Advisory Group and the recent Round Table and will be well-represented at the upcoming SF and Barcelona conferences. As such, I have no desire to re-brand Mobility, nor do I see a need to. Oh, and I just love the way it sounds and how easily it roles of the tongue...M-O-B-I-L-I-T-Y...so juicy!

If that's what the debate was about, then I hope this clarifies things. If not, please carry on...

Dave
01-20-2008, 05:44 AM
Hi dotmobiservices and thank you for your suggestions.

I'm not sure if the debate is about whether Mobility should change its name or not, but if it is, allow me to end the debate here by saying that Mobility is not going to change its name. Why? Because I like it just the way it is. :) It was one of my original Landrush premiums that I felt embodied everything .mobi is about and even included the word "mobi" in it. The Mobility brand has been steadily climbing the industry ladder via the dotMobi Advisory Group and the recent Round Table and will be well-represented at the upcoming SF and Barcelona conferences. As such, I have no desire to re-brand Mobility, nor do I see a need to. Oh, and I just love the way it sounds and how easily it roles of the tongue...M-O-B-I-L-I-T-Y...so juicy!

If that's what the debate was about, then I hope this clarifies things. If not, please carry on...
:adore::adore::adore: My feelings precisely.

Cybersquatter.mobi
01-20-2008, 07:50 AM
Mobility.mobi is a fantastic beginning and start, for the soon-to-be many great things that are dotMobi . The Site and the Community will always have a place in Internet history, and that is Inspirational.

Debate about "branding"? No, not here nor there anymore. Between dotMobi’s legs, NOW that is Juicy !

My name is Richard Bonoan, a dotMobi Web Entrepreneur calling his business entity, dot mobi services LLC. Like you and everybody, I also want onemilliondollars.mobi. :laugh:

I am looking forward to a Great 2008, and Wish the Best for Everybody this year, too.

Thanks for all participation, and I hope to discuss again soon!

noonoo1
01-20-2008, 09:16 AM
:dontknow:

Scandiman
01-20-2008, 01:52 PM
Why is DotMobiWorld.mobi odd?

And, mobicity.mobi, I don't think it takes a 2nd seat to mobicity.mobi, in terms of branding. We buy and register a "." mobi, not just a mobi...
I think it is odd because to me this name does not lend itself to the purpose of reserved names. There are 2 main types of reserved names, those that ICANN required (things like L, LL, and other tld's such as com.mobi) and those that mTLD opted to make reserved such as the top global cities. I would venture to guess this is one mTLD opted for and sounds like an excellent name for a convention (why they wouldn't also reserve mobiworld.mobi is odd as well).

As for the AFL/NFL analogy, they didn't simply change names, they merged two highly competitive leagues.

You are certainly entitled to your opinion that Mobility is not your favorite name for this forum, but I would have to disagree. Going from a one word domain that speaks to a broader mobile web audience to a 3 word domain that is strictly focused on .mobi would take things in the wrong direction and is completely unnecessary IMO.

Javier Marti
01-20-2008, 06:36 PM
Sorry DMS...I think I didn't understand your original post, I thought you were talking about "our .mobi community" in general, not re-branding the forum itself.
I agree with the people here that re-branding this forum would not be a good idea for several reasons: current branding efforts, catchy name, search engine PR and incoming links already with the current name...and, last of all, people's pride and ego (it is normal). This forum is someone's baby and naturally they want to see it grow more and will defend it against anything that resembles a threat, even if it is not.
I thought your proposal was referring to something similar to the other post that I brought here a few weeks ago from NP (maybe it was from you?) of someone suggesting to make a mobility domainer's association or something.
I agree that as far as forums go, this one seems to be accomplishing its objectives well enough so far, and the tone of the forum is friendly for all.
Now, if you have any other ideas to boost this community that don't substitute this forum, let me know. As long as the moderators here keep an open mind and this doesn't become another NP, I think this place is fine and the name is ok.
Regarding the the quality of the name you propose, I won't compare it with this forum's name because it is not necessary. IMO, the names you registered are quite good actually, since I always liked standard names that can be used for many different things. You could host one of your casinos, a mobile-related hardware and software shop, a registrar, a blog and many more things under that name.
In any case, we all have our own interests in all we do -Andres with mobility, me with my book, you with this project- and saying that we do things solely for the cause, would be, in my opinion, a lie, or foolish.
Nonetheless, if we can align our interests with the cause and produce a win-win situation, that's ultimately good for every single one of us in the long term.
In this regard, I congratulate you for your initiative, DMS!
I think that we should always try to keep the capacity to listen to new projects and ideas, no matter where they come from, before shooting them down. The problem with NP is that people didn't wan't to listen to things that seemed a threat to them. I hope that doesn't happen here anytime soon.

TLD
01-20-2008, 10:34 PM
Mobility is a huge word..

'Mobility is the state of being in motion.'

it does indeed have mobi in it..

57,200,000 google results for mobility.. and significantly growing daily

words telephones, cell phones and phones are drifting toward mobile..

Att adopted its call in number as 1-866-mobility..

it is the best name for this forum hands down..

thank you for offering it for such use..

(PV FACT: Mobility (song) (http://en.wikipedia.org/wiki/Mobility_%28song%29), was the debut single by Moby (http://en.wikipedia.org/wiki/Moby))

Cybersquatter.mobi
01-24-2008, 10:23 PM
[Dave's PM removed by Andres]

Dave,

My "Dot Mobi City" idea is something I take very seriously. To an "entity" or another "buyer", it might worth 100K USD. Maybe not. But when you PUBLICLY called it "cheesy", for Everybody to SEE, I was INSULTED. It might actually ruin any prospective sale. Whether or not I was wrong or right to start a thread about re-branding Mobility.mobi is different and separate from an insult. SO U WATCH IT !

Just because your a MOD doesn't mean I'll take a seat back and let u "bash" or "insult" my idea. If it was the President of the U.S.A. insulting my business idea, I would respond in the same "arrogant" way, too.

Richard

Cybersquatter.mobi
01-24-2008, 10:31 PM
...'Mobility is the state of being in motion.'...it does indeed have mobi in it...Att adopted its call in number as 1-866-mobility..

Hi All And Everybody...

PVF has made and stated Very, Very good points here. In the past few days, I have found a Real and Better appreciation of Mobility as a Brand.

DMS

Scandiman
01-24-2008, 11:00 PM
Dave,

My "Dot Mobi City" idea is something I take very seriously. To an "entity" or another "buyer", it might worth 100K USD. Maybe not. But when you PUBLICLY called it "cheesy", for Everybody to SEE, I was INSULTED. It might actually ruin any prospective sale. Whether or not I was wrong or right to start a thread about re-branding Mobility.mobi is different and separate from an insult. SO U WATCH IT !

Just because your a MOD doesn't mean I'll take a seat back and let u "bash" or "insult" my idea. If it was the President of the U.S.A. insulting my business idea, I would respond in the same "arrogant" way, too.

RichardJudging by your OP, you were soliciting opinions of the name and idea and dagersh gave you his. That's the risk we all take when we ask for input, some people simply won't like our ideas. As for dagersh's opinion ruining a sale, this isn't a sales thread so that is an unfair accusation. I'm guessing you are quoting his PM here? It seems he was trying to sort out differences off-line while now you're trying to make it a public discussion. I've never known Dagersh to overstep any bounds as a Mod, quite the contrary in fact. But he really needs no defense since he's done nothing wrong. It is regrettable your feeling were hurt by the negative feedback to your concept, but like I said earlier, that's the risk we all take when we openly discuss our ideas. I'm glad you are now fully appreciating the strength of Mobility as a forum brand, I can tell you it wasn't chosen arbitrarily when we considered what to call this forum.

keithmt
01-25-2008, 12:31 PM
I could'nt think of a better name for the forum or for anything related to .mobi than "mobility". Truly a huge word for any space in the mobile world. Many companies would pay bigtime for this word. BTW, I hope you never sell it Andres :biggrin:

Dotmobiservices, why not take your new name and make a site that you believe in. It would surely do the .mobi community nothing but good!

Cybersquatter.mobi
01-25-2008, 06:58 PM
HI FRIENDS !

There will be many great dotMobi accomplishments made in the upcoming years of the Mobile Internet Era. The Mobility.mobi forum will be amongst Them...

:adore:

A Sincere and Special Thanks to this dotMobi Pioneer Community for All dotMobi inspiration and guidance. :smile:

:laugh: Dot Mobi City THE MOBILE-WEB EXCHANGEPLACE

cobo
01-25-2008, 07:01 PM
Ah, future MOBINAIRES everywhere!!!